One month of driving less and smarter to help improve Utah’s Air 

SALT LAKE CITY, UT (February 1, 2021) – The Salt Lake Chamber, along with its partners UCAIR and TravelWise, kicked off the 12th Annual Clear the Air Challenge today. Issued by business, government and community leaders, the Challenge is a month-long competition designed to encourage Utahns to reduce their vehicle emissions by choosing alternatives to driving alone.

Transportation emissions are responsible for nearly fifty percent of the pollutants that make up Utah’s poor air quality. By driving smarter, we can protect our health, environment, economy and quality of life. For this reason, participants of the Clear the Air Challenge use TravelWise strategies like carpooling, using public transit, teleworking, trip chaining, walking and riding their bike or scooter to reduce their emissions and help clear Utah’s air.

“Prosperity rises from jobs and opportunity but these do not happen in a vacuum. They come from corporations choosing Utah as a destination.“ said Derek Miller, president and CEO of the Salt Lake Chamber and Downtown Alliance. “As companies look to our state because of its competitive advantages — including workforce talent, excellent business climate, and best in class recreation minutes away — we have to make sure that bad air quality doesn’t deter them from choosing our state. We all have a stake in improving the environment, and the Clear the air Challenge is one major way we can engage.”

Since the Challenge started in 2009, participants have helped make a big difference in improving Utah’s air quality. In that time, participants have eliminated almost 1.2 million trips, saved more than 17 million miles and reduced their emissions by more than 5 thousand tons.

“We all know that our tailpipe emissions are the largest contributors to Utah’s air quality problem, and we are proud to be leading Utah’s efforts to electrify transportation opportunities in Utah with a new $50 million investment in EV chargers here in the Wasatch Front and across the state,” said Gary Hoogeveen, president and CEO, Rocky Mountain Power. “There are many ways in which we can all do our part to improve Utah’s air quality, and Rocky Mountain Power is proud to be part of that solution.”

By encouraging employees to participate, businesses can create a team to make an even bigger impact. The Clear the Air Challenge begins February 1. Register your team of coworkers, family or friends at and be part of the solution.