
About the Conference
Join the Salt Lake Chamber and Women’s Business Center of Utah this fall for the annual Women & Business Conference and ATHENA Awards Luncheon.
The past year has shown us that we can survive almost anything with a little grit and grace. That through trials and tribulations we can grow into the people we were meant to be. Come join us and hear from inspirational speakers who know this firsthand, learn valuable business insights to further your professional growth, foster relationships with other businesswomen in the community, and more.
During the luncheon, the Salt Lake Chamber will present the ATHENA International Award to an active member who demonstrates creativity and initiative in business, provides valuable service by devoting time and energy to improve the quality of life for others in the community, and assists women in reaching their full leadership potential.
In addition to the ATHENA Award, the Chamber will also recognize business and community leaders with the Pathfinder Award for their work to “create new paths,” and promote the development and recognition of women in business.
2021 Women & Business Conference and ATHENA Awards Luncheon
Friday, November 19, 2021 | 8:00 a.m. – 3:30 p.m.
Grand America Hotel
555 S. Main Street, Salt Lake City, UT 84111
Conference & Luncheon: Member $85 | Non-Member $100
Luncheon Only: Members $65 | Non-Members $75

ATHENA Leadership Award

Natalie Gochnour
David Eccles School of Business and Kem C. Gardner Policy Institute at the University of Utah
Natalie Gochnour serves as an associate dean in the David Eccles School of Business and director of the Kem C. Gardner Policy Institute at the University of Utah. She also serves as the chief economist for the Salt Lake Chamber. In these roles, she provides policy leadership that helps Utah prosper.
Gochnour’s experience includes a diverse mix of public service and business experience. During her public service, she advised Utah governors Norm Bangerter, Mike Leavitt, and Olene Walker. She also served as a political appointee in the George W. Bush administration, serving as an associate administrator at the EPA and counselor to the secretary at Health and Human Services. For seven years she led the public policy business priorities of the Salt Lake Chamber.
Gochnour has authored over 250 published columns in Utah Business magazine and the Deseret News and co-hosts the weekly public radio program Both Sides of the Aisle on KCPW.
She has been recognized by the Downtown Alliance, YWCA of Salt Lake City, South Valley Chamber, Friends for Sight, Girl Scouts of Utah, and other community-focused organizations for her service and example in the community. Gochnour also serves the community by serving on the Utah Olympic Legacy Foundation, Utah Transportation Commission, O.C. Tanner, Altabank, and Primary Children’s Hospital boards. She is also vice-chair of Envision Utah and World Trade Center Utah.
Gochnour has both an undergraduate and master’s degree in economics from the University of Utah and specializes in and teaches public finance.
Pathfinder Awards

Beth Colosimo
Goldman Sachs 10,000 Small Businesses
Goldman Sachs 10,000 Small Businesses

Ibi Guevara
Hunt Electric
Hunt Electric

Rep. Sandra Hollins
Zions Bank
Zions Bank

Aubriana Martindale
Smith’s Food & Drug
Smith’s Food & Drug

Brittany Westover
JP Morgan Chase
JP Morgan Chase

Lori B. Williams
University of Utah Health
University of Utah Health
Agenda
Registration, Breakfast & Exhibitor Displays.
How to Stay Inspired When You are so Darn Tired!
Christine Cashen, Hall of Fame Speaker
Room Location: Grand Ballroom
It can feel challenging to stay right side up when the world feels upside down. This past year has been stressful, but it is time to take back your power. Take control of what you have the power to change. Shift your perspective, protect your peace, get energized, and lead by example.
Audience takeaways:
- Tips to run your day, so it doesn’t run you
- How to create a better day with more energy
- Ideas to overcome attitude obstacles
- Discover how to have less stress and more fun
Breakout Session #1
Facing Life Head On — Even When You Can’t Control a Thing!
Room Location: Imperial B
Life has a way of throwing curve balls at us — sometimes right in our faces! Learning to be positive and proactive in the face of these challenges helps us not only find personal happiness and success, but also helps us be better positioned to contribute to the happiness and success of those around us.
Presenter:
- Jennie Taylor, Civilian Aide, Secretary of the Army and Founder, Major Brent Taylor Foundation
Identifying and Overcoming Obstacles to Leadership
Room Location: Imperial A
In an interactive, tag-team approach, this panel will draw from the experience and expertise of two women leaders to explore the ways that leadership is defined and practiced through a gendered lens. Participants will be guided to recognize and encourage strengths in themselves and others, develop productive strategies to recognize and overcome hidden barriers, and take leadership roles that help create organizational success.
Panel:
- President Beth Dobkin, Westminster College
- Dr. Tamara Stevenson, Vice President of Diversity, Equity and Inclusion and Chief Diversity Officer, Westminster College
Female Founders: Lessons Learned on Leadership
Room Location: Imperial C
Panel:
- Rilee Butters, CEO and Co-Founder, Donde
- McKenzie Rockwood, Founder, Citrus Pear and Registered Dietitian
- Sunny Washington, CEO, Tech Leads
- Moderator: Amanda Covington, Chief Corporate Affairs Officer, Larry H. Miller Group of Companies
Using Your Values and Leadership Philosophy to Cultivate Authenticity
Room Location: Imperial D
Leadership values are talked about extensively in leadership literature. This presentation is designed to be interactive and reflective. The presenter as a practitioner and student of leadership has put together a session that includes exercises around leadership values and philosophy and how to use those values every day to prepare for tough challenges.
Presenter:
- Dr. Sara Reed, Associate Vice President, People and Workplace Culture, Salt Lake Community College
Breakout Session #2
Sports, Military and Miss America: Grit and Grace Making the Difference
Room Location: Imperial A
From Utah’s Miss America to one of the first women signed with ESPN, Sharlene Wells was an award-winning sports broadcaster for nearly 20 years. Later, her career shifted to behind-the-scenes production and publication work in partnership with the Department of Defense, and ultimately working inside the Pentagon as the Director of Communications for the largest HR department in the country’s DOD Office of Personnel. Today, Sharlene is back in Utah as Mountain America Credit Union’s new Senior Vice President over PR and Organizational Communications.
In this presentation, Sharlene brings real world, high profile experiences into the spotlight as examples of where grit and grace come from, how these traits can be learned, why they are both beautiful and powerful, and why they are a driver in the world of business, especially for women. Sharlene’s diverse careers in male-dominated worlds from ESPN to the Pentagon provide a unique perspective and backdrop on the nature of both grit and grace, and applying both in our professional and personal lives.
Presenter:
- Sharlene Wells, SVP, Public Relations & Organizational Communications, Mountain America Credit Union
Moving DEI from Awareness To Action, Growing a Diverse and Inclusive Culture Through an Actionable DEI Strategy
Room Location: Imperial C
In this session attendees will learn how to build diversity, equity and inclusion (DEI) strategies based on best practices from the experts in business strategy from Harvard University. Starting with assessments, data gathering to identify key goals, tactics, and processes to ensure impact is measured along with incredible experiences that drive change.
Presenter:
- Trina Limpert, CEO & Founder, RizeNext Corporation
Using Your Values and Leadership Philosophy to Cultivate Authenticity
Room Location: Imperial B
Leadership values are talked about extensively in leadership literature. This presentation is designed to be interactive and reflective. The presenter as a practitioner and student of leadership has put together a session that includes exercises around leadership values and philosophy and how to use those values every day to prepare for tough challenges.
Presenter:
- Dr. Sara Reed, Associate Vice President, People and Workplace Culture, Salt Lake Community College
Facing Life Head On — Even When You Can’t Control a Thing!
Room Location: Imperial D
Life has a way of throwing curve balls at us — sometimes right in our faces! Learning to be positive and proactive in the face of these challenges helps us not only find personal happiness and success, but also helps us be better positioned to contribute to the happiness and success of those around us.
Presenter:
- Jennie Taylor, Civilian Aide, Secretary of the Army and Founder, Major Brent Taylor Foundation
Room Location: Grand Ballroom
Room Location: Grand Ballroom
- Natalie Gochnour, Director, Kem C. Gardner Policy Institute
- Beth Colosimo, Executive Director, The Mill & Goldman Sachs 10,000 Small Businesses at Salt Lake Community College
- Ibi Guevara, Vice President of Business Development and Marketing, Hunt Electric
- Representative Sandra Hollins, State of Utah and Program Administrator, Community Engagement and Responsibility, Zions Bank
- Aubriana Martindale, Division Corporate Affairs Manager, Smith’s Food & Drug
- Brittany Westover, Market Executive, JP Morgan Chase
- Lori B. Williams, Associate Director of Marketing, University of Utah Health
Breakout Session #3
Sports, Military and Miss America: Grit and Grace Making the Difference
Room Location: Imperial A
From Utah’s Miss America to one of the first women signed with ESPN, Sharlene Wells was an award-winning sports broadcaster for nearly 20 years. Later, her career shifted to behind-the-scenes production and publication work in partnership with the Department of Defense, and ultimately working inside the Pentagon as the Director of Communications for the largest HR department in the country’s DOD Office of Personnel. Today, Sharlene is back in Utah as Mountain America Credit Union’s new Senior Vice President over PR and Organizational Communications.
In this presentation, Sharlene brings real world, high profile experiences into the spotlight as examples of where grit and grace come from, how these traits can be learned, why they are both beautiful and powerful, and why they are a driver in the world of business, especially for women. Sharlene’s diverse careers in male-dominated worlds from ESPN to the Pentagon provide a unique perspective and backdrop on the nature of both grit and grace, and applying both in our professional and personal lives.
Presenter:
- Sharlene Wells, SVP, Public Relations & Organizational Communications, Mountain America Credit Union
Moving DEI from Awareness To Action, Growing a Diverse and Inclusive Culture Through an Actionable DEI Strategy
Room Location: Imperial C
In this session attendees will learn how to build diversity, equity and inclusion (DEI) strategies based on best practices from the experts in business strategy from Harvard University. Starting with assessments, data gathering to identify key goals, tactics, and processes to ensure impact is measured along with incredible experiences that drive change.
Presenter:
- Trina Limpert, CEO & Founder, RizeNext Corporation
You’d Be Prettier if You Smiled and Other Lies Women Learn about Positivity
Room Location: Imperial D
In response to the extraordinary challenges of the past two years, well-intentioned individuals and organizations have responded with unyielding commitment to the power of positivity — sometimes to the point of toxicity. This session teaches some basics of positive psychology. What is it? What it isn’t. And does it apply on the days when we just don’t feel like smiling?
Presenter:
- Elizabeth McMillan, Director of Communications, Utah Department of Transportation
Women in the Workplace: Why Women Make Great Leaders and How to Retain Them
Room Location: Imperial B
This session will focus on five areas that pertain to the value women provide in the workplace and how to retain and attract top talented women at your business:
- Disruption in the Workplace
- Critical Crossroads
- The Path Forward
- Female Leadership
- Attract, Retain, and Elevate
Presenter:
- Carly Hazen, Managing Director, Prince Perelson & Associates
Closing Session
Fireside Chat: An Olympian’s Approach to Work-Life Blend
Room Location: Grand Ballroom
2020 ATHENA Molly Mazzolini gets up close and personal with Four-Time Olympian Catherine Raney-Norman. They will discuss the athlete mentality in everyday life, Olympic movement in Salt Lake City, impact organized sports have on our lives and more.
Presenters:
- Catherine Raney-Norman, Four-Time Olympic Speed Skater
- Molly Mazzolini, Partner, Executive Director of Brand Integration, Infinite Scale
*Breaks: 9:15-9:30 a.m., 10:15-10:30 a.m., 11:15-11:30 a.m., 1:15-1:30 p.m. and 2:15-2:30 p.m.
Speakers

Christine Cashen
CPAE Hall of Fame Speaker
CPAE Hall of Fame Speaker

Catherine Raney-Norman
Four-Time Olympian
Four-Time Olympian

Rilee Buttars
Donde
Donde

Amanda Covington
Larry H. Miller Group of Companies
Larry H. Miller Group of Companies

Pres. Beth Dobkin
Westminster College
Westminster College

Carley Hazen
Prince Perelson & Associates
Prince Perelson & Associates

Trina Limpert
RizeNext
RizeNext

Molly Mazzolini
Infinite Scale
Infinite Scale

Elizabeth McMillan
Utah Dept. of Transportation
Utah Dept. of Transportation

Dr. Sara Reed
Salt Lake Community College
Salt Lake Community College

McKenzie Rockwood
Citrus Pear
Citrus Pear

Dr. Tamara Stevenson
Westminster College
Westminster College

Jennie Taylor
Major Brent Taylor Foundation
Major Brent Taylor Foundation

Sunny Washington
Tech Leads
Tech Leads

Sharlene Wells
Mountain America Credit Union
Mountain America Credit Union