This is Derek Miller, Speaking on Business. This past year, small businesses have been dealing with challenges from the pandemic to social unrest, and to help them, Comcast has offered its customers a new program called Comcast RISE. Deneiva Knight is here to share details.
Independent small businesses are the backbone of our communities, and today, more than ever, many are struggling, including those owned by Black, Indigenous, and People of Color. We know that Comcast alone can’t provide all the solutions, but we are deeply committed to playing a role in driving change. Through Comcast RISE, we aim to create sustainable impact and give meaningful support to the small businesses that are shaping our communities. According to the National Bureau of Economic Research, between February and April 2020, the number of active Black-owned businesses declined by 41%, Latinx-owned businesses declined by 32%, and Asian-owned businesses dropped by 25%, versus just 21% for the general population. Comcast RISE was created to invest in the success of these critical businesses by providing valuable and practical support.
If your business qualifies, you’ll have the opportunity to receive marketing consultations, media placements, commercial creative production services, or tech makeover from Effectv and Comcast Business. Comcast recently announced their first round of Comcast RISE recipients, which included five Utah small businesses. Your business could be next!
We encourage all eligible businesses to apply at ComcastRISE.com. I’m Derek Miller with the Salt Lake Chamber, and this is Speaking on Business.