Ever wonder how you can make a real difference for the small businesses in your neighborhood? It doesn’t require spending a lot or making bold moves — sometimes, the little things go a long way. From sharing a post to grabbing your morning coffee from a local spot, your everyday choices help these businesses thrive. Here are a few creative (and super easy) ways to uplift small businesses in your community:
Spread the Word on Social Media
One of the best tools you have to support small businesses is right in the palm of your hand — your phone. Social media has become a powerful way to discover and support local shops. In fact, a 2025 survey found that 67% of U.S. consumers make at least one purchase through social media each month. So go ahead — share posts, tag your favorite spots, and highlight unique finds. Don’t forget to use the hashtag #ShopSmallUT to help amplify their reach — your shout-out might just bring them their next customer!
Attend Events
Markets and pop-up events are more than just fun outings — they’re a lifeline for small businesses. Utah’s packed with local makers, artists and foodies offering one-of-a-kind goods. Whether you’re shopping for gifts or just exploring, showing up is a great way to show support and discover something new. Check out Visit Salt Lake to find events happening near you!
Tell Your Friends
Word of mouth has always been one of the most effective ways to support and promote local businesses. Sharing your experiences with friends and family not only spreads the word but also encourages others to explore these businesses themselves. People are 88% more likely to trust a recommendation from a friend than from a stranger, so don’t hesitate to share and spread the word about your favorite spots! Even better, make it a fun outing — visit local businesses together with loved ones. It’s a great way to create memories while supporting your community.
Leave a Thoughtful Reviews
Reviews can make or break a small business — and they’re free to write! With 98% of customers reading reviews before buying, your kind words can help others discover your favorite local spots and build trust in their brand. Think of it as a virtual high-five for great service.
Make A Purchase
Buying from a small business does more than get you a great product — it keeps dreams alive. Many of these businesses offer handcrafted, unique items that tell a story. And every single sale helps pay the bills, supports jobs and keeps money in the community.
Supporting small businesses doesn’t have to be complicated. Every post, purchase and recommendation helps build a stronger, more connected community. These businesses bring creativity, heart and personality to our area — and your support helps make sure they stick around. Together, even our smallest actions can create real, lasting change.
