Regence BlueCross BlueShield of Utah selected Kim Frost as its new public affairs and government relations director. In this position, Frost will maintain strong relationships with Utah legislators and state officials while serving as Regence’s subject matter expert on state and federal policy. Additionally, she will keep industry regulators informed on key health care issues and policies that may impact health plan members, employers and Utahns statewide.

“Kim will support the development of a better health care system in our state by proactively engaging with policymakers, state officials and business leaders,” said Jim Guemple, president, Regence BlueCross BlueShield of Utah. “She will be highly instrumental in navigating the complex health policy landscape
and serving as a strong advocate for the interests of our customers and members.”

As an executive leader in Utah for more than 11 years, Frost most recently served as the executive director for the Utah Clean Air Partnership. Based on her leadership in that role, Governor Cox tapped her as a member of the state’s Air Quality Board, where she is currently vice chair. Earlier in her career, Frost was the president at SQN Escapes after serving on the executive team of the Economic Development Corporation of Utah.

“Kim led the charge in improving Utah’s air quality with an eye toward the economic growth that is key to our state’s prosperity,” said Stephen Foxley, vice president of state affairs, Regence. “She knows how to bring diverse interests together and find novel solutions to some of Utah’s biggest challenges. Her
knowledge and experience align with our work to advance policies that make health care better, simpler, and more affordable for Utahns and the members we serve.”

“After nearly fifteen years of helping Utahns live healthier lives through cleaner air and elevating our state’s reputation as the best for business, I’m excited to apply what I’ve learned to advocate for Regence customers and members,” said Frost. “I look forward to developing collaborative relationships with
business, legislative and regulatory leaders aimed at transforming the health care experience in Utah.”

Frost is currently on the Salt Lake Chamber of Commerce’s board of governors and serves as the chair of the board of directors for Utah Clean Cities. Frost also serves on the advisory council for USU Janey Quinney Lawson Institute for Land, Water, and Air and volunteers as a Court Appointed Special
Advocate. She holds a Bachelor of Arts degree from Utah State University in political science.

About Regence BlueCross BlueShield of Utah
Based in Salt Lake City, Regence BlueCross BlueShield of Utah is the state’s first health insurer and now provides more than 702,000 people with comprehensive health insurance solutions. As a taxpaying nonprofit independent licensee of the Blue Cross and Blue Shield Association, Regence is part of a family
of companies dedicated to transforming health care by delivering innovative products and services that change the way consumers in Utah and nationwide experience health care. For more information, please visit regence.comFacebook or Twitter.